For brandsFor brands

When and how creators get paid from your campaign

You never pay a creator directly. Approved clips earn against the budget you funded, on a fixed clock.

  1. 1

    Counting

    Views on an approved clip are counted continuously. Every 72 hours from approval, what has been counted is released.

  2. 2

    Clearing

    Released money sits for 72 hours. This is your window to flag anything that turns out to be botted or off-brief.

  3. 3

    Ready

    After the hold it is the creator's to withdraw. Your Payouts page shows each stage per clip.

Minimums and caps

A clip only starts paying once it passes the minimum you set, and never pays more than your per-clip cap. Both are in the campaign's Platforms & pay step.

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Last updated 2026-09-06